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Introduction to Circular Economy

Circular Consumption and Consumer Behavior

Circular consumption

Circular consumption refers to the idea that products and services should be designed, produced, and consumed in a way that maximizes their value and utility throughout their lifecycle while minimizing waste and negative environmental impacts. In other words, circular consumption aims to ensure that products and services are used efficiently, repaired and reused as much as possible, and recycled or composted at the end of their life to minimize waste and pollution.

The role of consumer behavior

To achieve circular consumption, consumer behavior plays a vital role. Consumers need to change their mindset towards products and services and adopt a circular approach to consumption. This means buying products that are designed for durability, repairability, and recyclability, and avoiding single-use products that generate waste and pollution.

For instance, instead of buying a new product every time it breaks down or becomes outdated, consumers can repair or upgrade it to extend its life. They can also buy second-hand products or rent products when they only need them for a short period. Moreover, consumers can choose products made from recycled materials or choose products that are easily recyclable or compostable when they reach the end of their life.

Collaboration among stakeholders

In addition, circular consumption requires collaboration among stakeholders, including producers, retailers, and policymakers. They need to work together to create a system that encourages circular consumption, such as designing products for circularity, creating markets for secondary materials, and incentivizing consumers to adopt circular consumption practices.

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Circular Economy in Practice: Case Studies

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