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Unlocking Creativity: Techniques to Generate New Ideas

SCAMPER: A Framework for Creative Problem Solving

SCAMPER is a framework for creative problem-solving that can be used to generate new ideas and solutions. Developed by Bob Eberle, SCAMPER is an acronym that stands for:

  • Substitute

This technique involves replacing one element of a problem or idea with something else. For example, if you were trying to come up with a new type of chair, you might consider substituting the traditional four legs with a single, central post.

  • Combine

This technique involves bringing together two or more different elements to create something new. For example, combining a bicycle with a boat might result in a new type of watercraft.

  • Adapt

This technique involves taking an existing idea or solution and modifying it to fit a new context. For example, adapting a traditional alarm clock into a wearable device that vibrates to wake the wearer.

  • Modify

This technique involves changing an element of a problem or idea in some way. For example, modifying a traditional skateboard by adding a motor to create an electric skateboard.

  • Put to Another Use

This technique involves taking an existing idea or solution and applying it in a new context. For example, using a shipping container as the basis for a modular housing unit.

  • Eliminate

This technique involves removing an element of a problem or idea. For example, eliminating the need for a power source in a flashlight by using kinetic energy from shaking.

  • Rearrange

This technique involves rearranging the elements of a problem or idea in a different way. For example, rearranging the layout of a classroom to promote more collaborative learning.

By applying these techniques to a problem or idea, you can generate new possibilities and solutions that you may not have considered otherwise. SCAMPER encourages you to think outside the box and challenge your assumptions about what is possible.

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